Maker of Jacket is a company that designs and sells high-quality, handcrafted leather and fashion jackets. Based in Canada, it serves customers in North America primarily through its e-commerce channel at makerofjacket.com.

The brand was looking for a scalable, performance-driven advertising partner to boost online sales and turn digital marketing spend into predictable revenue. To support this growth, Maker of Jacket chose rtb.com as a dedicated performance platform to increase conversions and overall revenue from its website.

Solution

The campaign on rtb.com was set up in a seamless way, with a quick and easy launch that allowed Maker of Jacket to start generating additional revenue on its website.

The always-on optimization of rtb.com uses Deep Learning-powered algorithms to automatically adjust bidding and recommendations in real time. This helped the brand scale without heavy manual work.

Results

conversion rate

1.09%

With no minimum budget requirements, the client could start with a controlled investment, prove strong ROAS, and then confidently reinvest and scale based on transparent performance data.

total online sales increase

+4.25%

Maker of Jacket used rtb.com as a scalable revenue platform, increasing total online sales by 4.25%, building a foundation for further budget and volume growth.

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FAQ

rtb.com is a self-serve retargeting platform built by RTB House that gives ecommerce brands and agencies direct access to Deep Learning-powered technology used by global enterprise advertisers.

rtb.com drives incremental revenue from high-intent users across the open internet.

Retargeting is a digital advertising strategy that displays personalized ads to users who have interacted with your brand online but have left without making a purchase.

It allows you to target relevant audiences rather than using a broader “spray and pray” approach. It makes budget management much more efficient.

The process is enabled by real-time bidding (RTB), whereby ad spaces are bought and sold in instantaneous auctions. The entire process of analyzing user data, placing bids, and displaying the ad happens in mere milliseconds.

  • Deep Learning technology (10+ years in development)
  • Proven with enterprise brands globally
  • Access to 95%+ of internet users via 120+ SSPs
  • No minimum budget required
  • Fully self-serve—no contracts, no insertion orders.

👉 Enterprise-grade performance, built for speed and accessibility.

rtb.com is designed to deliver incremental growth, not just reattribute existing sales.

👉 Typical results:

  • +3-8% uplift in total online revenue
  • Up to 60% of purchases come from products users hadn’t previously seen.

No, you can start with any budget and scale based on results.

👉 You can choose to invest more after seeing the results.

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